Eitan Chudnovsky

Building the infrastructure that keeps Physical AI running in the real world.

I've been building since I was ten. Tech entrepreneur and builder, investor, tennis player, and nature photographer, always drawn to the next big shift in tech and the people building it.

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Illustrated portrait of Eitan Chudnovsky

The journey

A lifetime of building.

From hand-coded web pages to the machines that will run the physical world. Every chapter has been about turning ideas into things that work.

  1. Age 10

    It started with a blank HTML file.

    I hand-coded my first website as a kid to implement and deploy my school's first website.

  2. Age 16

    Apps in people's pockets.

    By sixteen I was shipping Android apps, monetizing them with ads at scale, and earning my first money on my own.

  3. Engineer

    Down to the metal.

    I built complex networking systems for Linux edge devices, where software meets hardware and every failure happens in the field.

  4. 2016 · Co-founder & CTO

    First company, no safety net.

    As co-founder and CTO, I bootstrapped an e-commerce company and owned the whole stack. It taught me to build a business, not just a product.

  5. 2018 · Co-founder & CTO

    Founded Upswift.

    We bootstrapped a platform to deploy, monitor, and manage fleets of IoT and robotic devices in production, and grew it to hundreds of thousands of devices worldwide.

  6. 2021 · Exit

    Acquired by JFrog.

    JFrog acquired Upswift and brought our edge device management into its DevOps platform.

  7. 2021–2023 · JFrog

    Scaling inside a public company.

    I rebranded Upswift into JFrog Connect and scaled operations to large enterprises around the world.

  8. Now

    Building the infrastructure for Physical AI.

    Robots and autonomous machines are finally leaving the lab. I'm building the layer that keeps them deployed, observed, and running in the real world.